Meet Joshua Keith

A new way to buy a Ford or Lincoln.

AutoPath was built on one belief: the car-buying experience should respect your time, your timing, and your future. No pressure. No tricks. Just clarity — across both showrooms under the Murgado roof.

Joshua Keith — Sales Consultant at Murgado Ford & Lincoln of Chicago
Joshua Keith
Sales Consultant · Murgado Ford & Lincoln of Chicago

Joshua spent years watching customers get rushed into decisions that didn't serve them. AutoPath is his answer — a private, modern, customer-first concierge experience built around education, equity timing, and long-term relationships across both the Ford and Lincoln lineups.

Call Joshua
(312) 555-0199
Email Joshua
joshua@murgadoford.com
Visit the showroom
Murgado Ford & Lincoln of Chicago
2501 Elston Ave, Chicago, IL 60647
Customer-first approach
Every recommendation starts with what works for you — not the dealership's quota.
No-pressure consultations
Walk in, walk out, decide on your time. No tactics. No surprise add-ons.
Equity Window timing
We tell you when to move, when to wait, and when to restructure — every time.
A relationship, not a transaction
Most clients buy from Joshua 3+ times. That's the bar.
Two showrooms · One concierge

Unforgettable Fords. Timeless Lincolns.

The Murgado building is home to two distinct departments — and Joshua works across both. Whichever side of the showroom you walk into, you get the same concierge experience.

Ford department

The Unforgettable Fords

F-150 and F-150 Lightning, Bronco, Mustang, Explorer, Maverick, Escape, Edge. Built America-tough — engineered for the people who actually use their vehicles. Joshua matches you to the trim, package, and incentive stack that works for your life today, not the sticker.

  • Truck & SUV equity specialists
  • Ford Pass, Ford Credit, conquest cash programs
  • EV & hybrid education without the jargon
Lincoln department

The Timeless Lincolns

Navigator, Aviator, Nautilus, Corsair. Quiet luxury, effortless presence. The Lincoln side of the building is a different pace — concierge pickup & delivery, Lincoln Access programs, and trims tuned for people who value calm more than horsepower.

  • Lincoln Access membership guidance
  • Pickup & delivery for service appointments
  • Private, by-appointment luxury showings
The Joshua Standard

Why clients stay for the long run.

01

Transparent numbers

You see the math before the paperwork. Trade value, incentives, payment range — written down, not whispered.

02

Lifetime equity tracking

Once you're a client, Joshua quietly monitors your equity and tells you when the window opens — even years later.

03

Service that follows you

Recalls, maintenance reminders, loaner coordination — handled. You're not on hold with a call center.

04

Family + referral care

Your spouse, your kids, your friends — same standard. Every referral that closes pays you $50.

Let's start the conversation.

Thirty minutes with Joshua. No pressure, no obligation — just clarity on your next move.